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Posted by: Ade Bradley in So So Gay 22 May 2012

Comedian Aaron Twitchen models ‘Got Wood’ boxer shorts, eco-friendly pants made from bamboo.

 

When we heard about the launch of a new brand of boxers made almost entirely from bamboo, it would be an understatement to say that we at So So Gay were intrigued. So we got the frankly gorgeous comedian and So So Gay writer Aaron Twitchen to try them out for us – all in the interests of science, obviously.

Got Wood is the brainchild of environmental entrepreneur Anthony Abis who discovered the bamboo fabric in 2011. He says, ‘We have developed a luxurious range of underwear that feels like silk. The fabric outweighs cotton in sustainability and softness, has supreme functionality and is eco-friendly, making it perfect for pants.’

They promise that a sustainably produced boxer short that can still be both fun and practical. Sounding like a challenge to us we took them along with Aaron to the fabulously funky Bermondsey Square Hotel, an ideal venue for a stylish weekend in London.

We were in Lily – one of six plush loft suites are named after ladies from iconic 1960s songs (Lilly, Jude, Ruby and Lucy). Each has a punchy, decadent design and features Apple TVs to integrate with laptops and iPods, as well as an outdoor terrace – our room had a lovely view of Europe’s largest skyscraper – The Shard. Sister suite ‘Lucy’ even has an outdoor hot tub, recently seen being enjoyed by the beautiful Tom and Nicholas on BBC One’s The Apprentice.

Aaron reported the pants themselves as being very comfortable, although the bright red option may not be for everyone. They even held up to our hotel rooms rain effect shower! We certainly think he looks fabulous in them. Let us know what you think in the comments.

The range, priced at £15.99 per pair, is available to buy from the Got Wood website www.gotwood.co.uk - and if you want to see more of our model – you can find out where he’s performing his latest show, Quarter Life Crisis, on Aaron’s website. Photography by Rajan Wadhera.

http://sosogay.co.uk/2012/got-wood-new-eco-friendly-boxers/

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Posted in News By Anthony Abis

Drapers picture with two models wearing Got Wood underwear for the launching party in Zenna Bar, Soho

Boxing clever Wild Horse Clothing launched its new underwear brand, Got Wood, at a party at Zenna Bar in Soho, London, last week. The range of men’s boxer shorts is made from bamboo fabric and is available in three colours. The boxers were shown off by male models who were joined by Anthony Abis, Wild Horse Clothing managing director and the brand’s founder.

http://www.drapersonline.com/community/off-the-record-january-20-2012/5032704.article

Posted in News By Anthony Abis